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FMCG distribution, Kolkata and suburbs

Full shelves. Faster turns. Better margin.

Authorised distribution of staples, beverages, snacks and home-care brands to kirana, modern trade and institutions. One order sheet, next-day delivery.

1,800+Active outlets (sample)
8 routesDaily coverage (sample)
98%Fill rate (sample)
Next dayDelivery (sample)

Categories

Brands your customers ask for.

Invented categories and brands for this sample. A live site lists the brands you really distribute.

Staples

Atta, rice, dal, oils and spices from regional and national brands.

42 SKUs

Beverages

Tea, coffee, juices and packaged water in retail and bulk packs.

36 SKUs

Snacks and biscuits

Namkeen, biscuits, confectionery and ready-to-eat range.

58 SKUs

Home care

Detergents, dishwash, floor and toilet cleaners.

31 SKUs

Personal care

Soaps, shampoos, oral care and feminine hygiene.

47 SKUs

Packaged foods

Noodles, sauces, pickles, breakfast cereals and spreads.

29 SKUs

Brands we carry

Authorised, not grey market.

Invented brand groups for this sample. On a live site these are your real principals, shown with logos.

  • Annapurna Foods
  • Chai Ghar
  • Crunchy Co.
  • Sparkle Home
  • Veda Care
  • Pickle Pot
  • Nutri Grain
  • Fresh Bite

Coverage

Where we deliver.

ZoneAreas coveredDelivery daysMin order
Central KolkataPark Street, Esplanade, Bowbazar, BallygungeMon to Sat₹8,000
NorthShyambazar, Dum Dum, Baranagar, SodepurTue, Thu, Sat₹10,000
SouthJadavpur, Garia, Behala, TollygungeMon, Wed, Fri₹10,000
Salt Lake and New TownSector V, Rajarhat, Baguiati, BidhannagarTue, Fri₹12,000
HowrahHowrah, Shibpur, Liluah, BallyWed, Sat₹10,000

Sample coverage for an invented distributor.

Retailer terms

Simple, written terms.

Credit for good customers

Start with prepaid. After 3 clean orders, 7-day credit up to your approved limit.

Scheme pass-through

Brand schemes passed on in full, shown on the invoice, not later as credit notes.

Next-day delivery

Order by 4 pm for delivery the next working day on your route.

Damaged or short stock

Report within 24 hours. We replace or credit the same week.

Sample order sheet

Order in one minute.

The weekly sheet retailers see on WhatsApp and the website.

ItemPackRateScheme
Atta 5 kgCase of 4₹1,0201 pack free on 10 cases
Tea 250 gCase of 24₹2,880₹40 off per case
Biscuits 75 gCarton of 60₹1,150Margin 14%
Dishwash 500 mlCase of 12₹960Sachet pack free
Noodles 70 gCarton of 48₹640Margin 12%

Sample rates and schemes for an invented distributor.

How to order

Four steps to your first order.

  1. Share GST and shop detailsWe create your retailer account the same day.
  2. Get the order sheetA WhatsApp-friendly catalogue with prices and schemes, updated weekly.
  3. Place your orderBy WhatsApp, phone or our sales rep on his route day.
  4. Receive and payDelivery with invoice. Pay by UPI, cheque or on credit terms.

Retailer account

Open your retailer account.

Share a few details and our area representative will visit or call within two days.

Message preview

Demo form: nothing is sent or saved. On your own site this message arrives on your WhatsApp or in your CRM.

Outlet type

Never run out of the fast movers.

Open an account today and place your first order this week.

Open an account
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